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Feature: An Inside Look at the Back Stage
The stage is set. The lights are dim. Band members are in position. Fog envelopes the stage. The crowd is hyped. This party’s about to start. But what’s behind the stage? Who’s responsible for this craze on stage?
Bryant Galicia of 11 - Washington Z. Sycip might seem like a normal student during the day. However, he has another side unknown to many, which is being a disc jockey (DJ). He became a DJ because of their family business, Audiotronix: Professional Lights and Sounds System.
Bryant “DJ Bryant” Galicia poses behind his DJ table during an event handled by Audiotronix. Retrieved from: Mr. Galicia’s facebook page
Audiotronix is a lights and sounds rendering company. They work backstage during on-stage performances to provide the light and sound features of an event. It is a sole-proprietorship business run exclusively by the Galicia family.
It started as a pastime for Mrs. Selca M. Foja-Galicia and Mr. Jing Galicia. They owned a mobile, a truck which they used to keep and deliver rented out sound system in their province, Romblon. Eventually, the mobile was sold after their marriage and the small business ended because the family wanted to move to Manila to better provide for their son, Bryant.
However, in 2016, they started up the business again in Manila as a mobile called Audiotronix. The business grew exponentially from only handling small corporate parties and birthdays to big-name bands such as Ben&Ben and December Avenue. According to Bryant, they were able to cater to the said bands due to the recommendation of other indie bands. They even provided for the 2019 Rakrakan Festival last March, an annual musical festival, that featured 120 bands.
Rakrakan Festival 2019 Poster indicates the performers, schedule, and price tickets. Retrieved from: www.philippineconcerts.com/wp-content/uploads/2019/02/rakrakan-festival-2019-line-up.jpg
Though not many are aware of it, in UPIS, Audiotronix has provided the lights and sounds of UPIS Days’ Battle of the Bands for the past three years. You might not be aware of it, but they’re the ones behind the spotlight given to our performing bands.
A Band plays during the UPIS Battle of the Bands: Kulay ng Musika. Retrieved from: Dindin TIngco
The goal of Audiotronix, according to Bryant, is to make their business grow. For him, they’ve already succeeded. He said his family didn't expect the business to grow in a matter of three years. Being able to cater to a large number of bands, being recommended by one band after another, these were all unexpected for them. However, for Bryant, Audiotronix hasn’t reached their peak yet.
"Ako, personally, gusto kong ma-experience namin yung maka-cater sa iconic na venues, like Mall of Asia or sa SMART Araneta Coliseum, or at least man lang yung maka-cater ng international artists," Bryant said. (For me, personally, I want us to experience catering at iconic venues such as Mall of Asia or SMART Araneta Coliseum, or at least being able to cater international artists.)
Audiotronix might not be a famous local business among audiences, but they are among bands, said Bryant. They have catered to indie bands and big-name bands. They have not yet catered to events at iconic venues, but Bryant believes this will happen in time.
To reach Audiotronix, you may look for Bryant Galicia or visit their Facebook Page: Audiotronix Professional Lights and Sounds System. //by Sophia Loriega and Ned Pucyutan
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